UTR Sports is announcing new international pricing for its Power Subscription, making Power features more accessible and affordable for tennis and pickleball players around the world.
A UTR Sports Power Subscription offers players advanced analytics, verified event registration savings, expanded search and ranking features, and discounts from Power Perks partners, such as Tennis Warehouse, Dunlop, KT Tape, and more.
The new international pricing initiative introduces country-based pricing—in countries around the world, from Colombia and Canada to Czechia and China and more—ensuring that players across key growth and emerging racquet sport markets can unlock the full Power experience at a price aligned with sports in their country.
With the new international Power pricing, UTR Sports is reaffirming its mission to grow tennis and pickleball globally and to empower every player—no matter where they live—to play more, improve faster, and connect with the worldwide community.
What Players Can Expect:
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Affordable Global Access: Annual Power Subscriptions will now be available at new, country-specific rates in select locations.
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Seamless Experience for Current Members: Existing annual subscribers will automatically receive updated pricing at their next renewal—no action required.
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Best Value in Annual Plans: Monthly subscribers will have the chance to upgrade to annual Power at the most competitive rates ever offered.
UTR Sports continues to focus on growing tennis and pickleball while strengthening the competitive pathways for players everywhere, regardless of age, level, geographic location, or socioeconomic status.
Frequently Asked Questions
Why is the subscription price different in other countries?
We’ve introduced region-specific pricing to make Power more accessible worldwide. Prices vary based on local factors such as currency, cost of living, and market conditions. This helps us offer fair and affordable rates to players everywhere.
Where in the world are prices changing for Power Subscriptions?
UTR Sports is lowering Power Subscription prices in the following countries, effective Thursday, October 2, 2025: Austria, the Bahamas, Belarus, Belgium, Bermuda, Bolivia, Bulgaria, Cambodia, Cayman Islands, Croatia, Cyprus, Czechia, Dominican Republic, Egypt, El Salvador, Estonia, Guatemala, Hong Kong, Hungary, Israel, Italy, Jordan, Laos, Latvia, Lebanon, Liechtenstein, Lithuania, Luxemburg, Macau, Malaysia, Malta, Netherlands, New Zealand, Nigeria, Pakistan, Panama, Poland, Portugal, Romania, Russia, Rwanda, Serbia, Singapore, Slovakia, Slovenia, South Korea, Sri Lanka, Trinidad and Tobago, Ukraine, United Kingdom, Uruguay, Uzbekistan, and Zimbabwe.
The week of October 6, 2025, players in these countries will notice lower Power Subscription pricing: Argentina, Brazil, Canada, China, Colombia, Denmark, Germany, Greece, India, Indonesia, Ireland, Japan, Mexico, Norway, South Africa, Spain, Sweden, Taiwan, Thailand, and Venezuela. Later this month, UTR Sports and Tennis Australia are planning to launch lower Power Subscription prices throughout Australia.
Why do monthly and annual plans cost different amounts?
Annual subscriptions provide the best value because a year-long commitment allows us to offer the most competitive rates. Monthly subscriptions remain available for players who prefer maximum flexibility.
Will my price go up in the future?
Our goal is to expand access and affordability, especially in emerging racquet sport markets. We aim to make our products as affordable as possible and regularly review pricing to ensure it reflects our mission of growing tennis and pickleball globally.
I just purchased or renewed at the previous price—will I benefit from the new pricing?
Players who joined Power or renewed the annual subscription at a higher price within the past 30 days will be refunded the difference once they have contacted UTR Sports support here. They also will continue to enjoy all Power features without interruption.
How does this change support players?
We’re removing barriers to access and empowering more players around the world to track their progress, enjoy advanced analytics, and event savings.
About UTR Sports
The mission of UTR Sports is to connect and grow the sports of tennis and pickleball with accurate global ratings, innovative software and events, and a global community centered around level-based play. The UTR Sports Platform is anchored by our renowned ratings technology. UTR Sports provides the technology and solutions relevant and valuable to players, from recreational to professional, coaches, and organizers. UTR Sports is creating opportunities and pathways, including the UTR Pro Tennis Tour, for players from all over the world, in all stages of life, to find better matches and unlock a more fun, affordable, and flexible experience. To learn more, visit www.utrsports.net.